Book Cover
Cover Design: Michael Windsor
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Welcome to paradise! The world is run by American corporations (except for a few deluded holdouts like the French); taxes are illegal; employees take the last names of the companies they work for; the Police and the NRA are publicly-traded security firms; and the U.S. government only investigates crimes it can bill for.

Hack Nike is a Merchandising Officer who discovers an all-new way to sell sneakers. Buy Mitsui is a stockbroker with a death-wish. Billy NRA is finding out that life in a private army isn't all snappy uniforms and code names. And Jennifer Government, a legendary agent with a barcode tattoo, is the consumer watchdog from hell.

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Wed, 02 Apr 2008

The United Nations vs Me

Icon NationStatesThe other day I was digging through my Junk folder when I found an e-mail from the United Nations. I know what you’re thinking: “Wow! That is one politically astute mail filter.” But pretty much all email to my public address without the word “duck” in the subject, as per my contact page, gets flagged as spam, and the UN chose not to do that. Apparently arbitrary yet effective protocols for ensuring open communication aren’t something the UN wants anything to do with. Or maybe they have something against ducks. I don’t know. Whatever the reason, they went with the subject, “Notice of cease and desist.”

Naturally, it was about NationStates. It’s always about NationStates. I have Nike shooting teenagers and Coke marketing Fukk, that’s no problem. But one player says something mean to another in my web game and they’re going to sue me into oblivion. Anyway, what upset the United Nations was that I put them into NationStates. It’s the place where players come together to debate and pass international law; in the five years the game has been running, they’ve implemented privacy safeguards, promoted religious tolerance, passed a universal bill of rights, and outlawed child labor, amongst 240 other resolutions.

Clearly this wasn’t anything the real UN wanted to be associated with:

Dear Mr. Barry,

It has come to our attention that you are operating an online game called “NationStates”, www.nationstates.net, and that this game uses the UN name and emblem, without authorization…

We therefore demand that you immediately cease and desist from using the United Nations name and emblem in the above-referenced online game, and that in the future you refrain from using or making any reference to them in connection with your activities.

[ Full Letter ]

My first reaction was pride. Receiving a threatening letter from the United Nations; I finally felt like I’d done something with my life. Also, there is something inherently amusing about UN threats. I mean, I think the UN does a lot of great work, but let’s face it, they tend to specialize in demands backed by the threat of further, even more stridently voiced demands. Frankly, “You are hereby ordered to cease and desist” was a lot scarier before I got to “says the UN.”

But they did have a point. In 2002, I whacked the United Nations into my game, complete with copyrighted emblem, not so much in parody as to say, “Hey, look, this is just like the real UN.” I can’t remember ever thinking about the legal consequences; I probably assumed that even if the UN noticed, they’d have plenty of blood-thirsty dictators and international war crimes to prosecute before me. But what with Saddam behind bars and all that world peace you’ve been hearing so much about, I guess they worked their way down to me.

I wondered whether it was worth fighting. It would probably be eight years before they got inspections organized, and by then I could keep moving my UN references around where they wouldn’t find them. And it could be great fun. I could represent myself and wear cheap suits and tell the court that it was on trial. But for that to work, I would need an opponent who might actually be embarrassed by the expense and public profile involved in a petty IP lawsuit, and I just wasn’t confident the UN falls into that category. That the single biggest label on the front page of the UN web site is “Copyright, United Nations, 2008” struck me as an ill omen. Also, I do support the UN. I mean, sure, it’s about as functional as a cat with 192 heads, and a lot of those heads are corrupt. But at least they’re trying. At least the heads have to look at each other. I feel like if I’m going into legal battle with somebody, it probably shouldn’t be an organization whose foremost goal is world peace.

Plus I got a lawyer’s opinion, and he said I was blatantly in the wrong. So I decided to cave.

So now I have to rename my UN. I was tempted to go with something a little insulting, like “Discordant Nations,” or “Ridiculously Petty Bureaucracy of Nations Who Should Have Better Things To Do.” But no, that would be sinking to their level. NationStates now has a “World Assembly.”

[Jennifer Government] [link] [70 comments]

Wed, 22 Nov 2006

Zap zap bang bang

Icon By now four thousand people have told me about the shooting at the Playstation 3 launch. Well, all right, it wasn’t four thousand. It was sixteen. Fifteen, if you don’t count the guy who thought it was over an XBox. (I love it when people remember everything about a marketing promotion except the product. Just knowing that some marketing executive signed off on a million-dollar campaign only to boost his competition gives me a warm feeling inside.)

Not that I’m saying Sony deliberately engineered a stock shortage and then hired an assassin to shoot someone in the stampede in order to build up the hype. That would be unspeakably immoral. To rip off the opening of Jennifer Government so blatantly, I mean.

I’m thinking about creating a special section on this site: “Stuff that happened in real life that’s kind of like one of Max’s books.” That way I won’t feel the need to salute each individual event: I can just add it to the list. Then on cold, quiet nights when I’m feeling insecure, I can browse that list and feel good about myself again. The best part is there need never be a list of “Things that were predicted in one of Max’s books and, boy, was he off-base.” Those things just haven’t come true yet.

Of course, it’s not that hard to predict advances in marketing. You just imagine what you’d do if you wanted to sell something and had absolutely no morals, self-respect, or dignity. Wait six months, and bing! There it is.

[Jennifer Government] [link] [22 comments]

Thu, 19 Oct 2006

It begins

Icon Now you know I hate blowing my own trumpet every time something happens in the real world that’s straight out of one of my books. Well, maybe “hate” is too strong a word. I mean, “enjoy on a deep, almost sexual level.” Yeah. That’s more like it.

Anyway, I think this one is worth mentioning because it’s at the more extreme end: it’s that thing in Jennifer Government where everyone takes their surname from their employer. John Nike. Billy NRA. Violet ExxonMobil. And so on.

There’s a historical precedent for this: in centuries past, John Smith was the town blacksmith, Tim Baker really was a baker, and Geoff Wang was… well, let’s not think. In the Jennifer Government world, where a person’s job is the most important thing about them, returning to that concept made sense to me. Also, when I worked in sales, I’d get a call from “Michael Jamieson” or whoever, and frantically think, “Jamieson, Jamieson… who the hell is that?” It would have been so much simpler if he was “Michael McDonald’s.”

Now, we’ve already seen people selling their surnames to corporations, and even a particularly disturbing case of parents auctioning naming rights to their baby. But does it really count as a fulfilled prophesy when the people doing the fulfilling are missing some essential part of their brain? I dunno. I think that’s a little like saying, “I foresee a day when people will smack themselves in the face with hammers for fun,” and then claiming it came true because of my cousin Donny. Poor Donny. Well, you pity his parents, mostly. But back to the issue. For me to feel like I really nailed this one, it has to be done in all seriousness. Nobody should even see anything wrong with it.

So here we are. Lately companies have been stampeding into Second Life, a virtual reality of the kind that everyone thought the internet would be, before discovering it was just typing and clicking on links. In Second Life, you create an avatar—a little person to be—and run around… um, doing stuff. You know, like walking around… or going shopping… or building a house. But without having to stand up.

So. The news agency Reuters just opened an office there and assigned reporter Adam Pasick to the beat. So now there’s an avatar that looks like Adam in Second Life, reporting on news. Only what’s his name? Adam Reuters.

Oh yes. Innocuous. That’s how it starts.

[Jennifer Government] [link] [14 comments]

Wed, 31 May 2006

Superman Redux

Icon Superman stops trainOkay, this is too funny not to mention. I offered to send some signed books to Kurt Busiek—the writer who put Jennifer Government in Clark Kent’s hands in Action Comics #838—and he kindly sent me some of his stuff in return.

Included in the stack of goodies that arrived on my doorstop was a signed copy of that issue—with this modified cover.

[Jennifer Government] [link] [20 comments]

Fri, 19 May 2006

Look! Up in the top left panel! It’s….

Icon Clark Kent reads Jennifer GovernmentOkay, let me just get my breath. All right. The other day—no, wait, I need another minute.

Okay. Okay. I’m just going to say it: in the latest issue of Action Comics, Clark Kent is reading Jennifer Government.

Action Comics is the series that introduced Superman in 1938. And now he’s reading my book.

This is possibly the greatest moment of my life.

Just before I left Australia, I noticed I had a couple of emails with odd subject lines, like “Superman reads Jennifer Government.” But I had a plane to catch and didn’t get around to reading these for a couple of weeks. Then I was sure that it couldn’t be true, that maybe Clark was reading a book that just looked a bit like one of mine if you turned the page upside down and squinted, because… well, it just couldn’t be. But if that was happening, a lot of people seemed to be doing it.

So I emailed DC Comics, pausing only briefly to wipe the drool from my keyboard, and soon had not only confirmation that this extraordinary event had actually come to pass, but a fascinating (and flattering) explanation as to how:

I’m glad you enjoyed the bit — I’m Kurt Busiek, co-writer of that issue, and the guy who violated copyright on your book cover for my own nefarious purposes. The idea, mostly, was that in the past, whenever Clark mentions reading anything, he almost invariably mentions Dickens or Austen or some other long-dead writer that the audience knows from being forced to read them in high school lit class. Since Clark’s supposed to be in his early thirties, I want him to come across like a reasonably young guy, not like your college professor’s dad (and I say that as a big Jane Austen fan; it ain’t the quality, it’s the image). So I wanted Clark to be reading something current, interesting and smart. Something that made him look like he’s part of this century and knows what’s good.

I’m not ashamed to admit that this made me giggle like a schoolgirl who just found the penis pictures in her biology textbook.

My new goal is to land a poster-sized copy, so I can frame it and hang it somewhere conspicuous, like on the front of my house. I mean, Superman! Superman!

[Jennifer Government] [link] [43 comments]

Fri, 18 Nov 2005

More International Jens

Icon Horrific Swedish cover for Jennifer GovernmentMy local delivery guy is very impressed with my parcels. When he comes to deliver a box, he says, “It’s from New York,” his eyes filled with awe, as if New York is a magical, mythical place, floating above the rest of the world on the back of a giant turtle and inhabited by knights and princesses, none of whom send packages. And this guy is an international courier. He must be exhausted when he gets home at nights, after reading all those thrilling exotic addresses.

But my latest box was exciting, because it had some foreign editions of Jennifer Government fresh off the presses from Spain and Brazil. The Spanish one was especially cool, because I didn’t know it was being published there. But, unless this is some kind of elaborate hoax, I guess it is.

Foreign editions usually come as a surprise to me, because the chain of people required to pass along the news is longer than two, which I’ve worked out tends to be the practical limit. For example, I discovered that there’s a truly amazing Swedish edition courtesy of site member Kalle, who posted the details in the comments here. Kalle was even better than my publisher would have been, supplying a translation of the blurb:

Jennifer Staten is a hard and breathtakingly funny thriller. The government agent Jennifer is struggling against baby-sitter problems in the same time as she has too save the world from aggressive marketing methods like torture, mass murder and strategic nukes… A satire from the wonderful world of the big companies, not too unlike from our own…

The 32-year old bestseller author Max Barry is probably the worst that has happened to the big companies since Michael Moore.

He is definitely the best that has happened too SF-satire since George Orwell.

They say “definitely,” so you know it’s true. Unlike the references to torture and strategic nukes, which I’m pretty sure aren’t in any book I ever wrote. That’s a pretty interesting way to entice readers: advertise parts of it that don’t exist. I don’t know if that’s a sound way to build repeat readers. I’m also curious about their apparent targeting of people who are smart enough to know George Orwell, but gullible enough to believe I’m the best writer in 50 years. And as for that cover… well, at least that would seem to guarantee that very few people will be getting to the end of Jennifer Staten only to wonder, “Hey, where were the tactical nukes?”

I also found out about a forthcoming Chinese version from the translator, a guy called Wayne Fan. I (eventually) wrote back to thank him for letting me know, and then, because I couldn’t resist, said:

I’ve always wanted my books to be translated by a Fan. (Boom boom.)

Wayne wrote back:

Thought you are too busy to return my Fan mails.

Nice. Should be a good edition, then.

[Jennifer Government] [link] [18 comments]

Tue, 07 Jun 2005

Jen in Brazil

Icon Brazillian cover Speaking of covers (no word on what the new Company looks like yet), apparently the Brazillian version of Jennifer Government is soon to hit the shelves, and they’ve tweaked the design.

The title translates as something like, “Me, Inc.”, which I am hoping sounds much less lame in the original Portuguese. They also made the disclaimer look like a Windows XP error dialog box, although I don’t know why. And if you squint, you can see business suit-clad legs behind it. It’s louco!

Update: Apparently a better translation is “U.S., Inc.” That makes more sense.

[Jennifer Government] [link] [27 comments]

Thu, 03 Mar 2005

Max on the Air

Icon This is what they should do with all my radio interviews: take the small number of clear, semi-intelligent things I say, dump everything else, and mix them up with some boppy background music. Australia’s SBS radio has condensed 40 minutes of me rambling on about Jennifer Government, corporations, and culture into a quick, breezy audio piece you can download from their website (or here).

My least favorite part is when I read from the book. I’m really bad at that. I should hire that guy who does the audio version to come around with me; I could stand there and nod approvingly while he reads. That would be cool.

[Jennifer Government] [link] [21 comments]

Mon, 28 Feb 2005

The Jennifer Government Code

Icon Barcode

Dear Max Barry,

after visiting Nationstates.net i decided to read your book, Jennifer Government. While reading, I read something which made me think: “What would you get if you scanned the barcode?” Is it simply a random arrangement of numbers, or does it have meaning?

~A Jennifer Government Fan

Well, A Jennifer Government Fan, that’s a good question. The answer is long, convoluted, and filled with heartbreak. Well, no, not really. It’s just long and convoluted.

First, the barcode on the book’s cover doesn’t match the one in the story. That is, while Jennifer Government in the novel has a barcode tattoo for a particular product—which nobody is going to give away in the comments here, lest I smite their account—the barcode under Jen’s eye on the cover is for the book itself. More specifically, it’s for the US hardcover edition.

Or so I was told at the time. The truth, I was to discover, ran deeper.

During cover design, I didn’t care much whether the barcode matched up to what was in the book, partly because I had very little say in it, partly because I was so grateful to get a cover that didn’t suck balls I was weeping with joy, and partly because who the hell would ever know? But upon hearing what Doubleday wanted to do, I thought, “That’s cool. You could take the book up to the counter and buy it by scanning the front.”

I went around telling people this, until about a year later a guy with more knowledge of barcodes than is really healthy, Todd Larason, wrote an exposé on the Jennifer Government cover. It’s a very interesting piece, if you’re me or unhealthily fascinated by barcodes. Here’s a taste:

“But wait!”, I hear you cry, “You said it’s an EAN-13, not an ISBN, and as everyone knows they have incompatible checksum digits!”

Todd uncovered the non-match between the story and the cover, and that was just his warm-up. He also discovered that while the barcode digits on the covers of many editions of Jennifer Government are for the US hardback, one of the few that doesn’t match is… the US hardback. For some reason, in a last-minute change, the barcode number on its front cover was altered: instead of ending in a 2 (like here), it ends in a 3 (like here). This means it matches the book’s ISBN, but not its barcode.

Why? It’s a mystery. I can only presume that somebody thought they were catching a typo just before the print run.

Todd Larason wasn’t done there. His final observation was that according to the official EAN-13 standard, the barcode’s bars don’t match its numbers—nor the ISBN, nor anything else. It’s not actually a valid barcode. It’s just funky-looking black lines.

(P.S. If you’re interested in seeing how the cover evolved, take a look at the Jennifer Government Extras.)

[Jennifer Government] [link] [15 comments]

Wed, 23 Feb 2005

I’m just sayin’

Icon A riot outside a shoe store as customers fight each other for limited-edition Nike sneakers worth $1,000 a pair? Who’d a thunk it?

[Jennifer Government] [link] [26 comments]

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